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Read all our articles from the category Brand Tracking

2024-04-11

Sentiment analysis: The Complete Guide

Sentiment analysis has become an essential tool in interpreting the textual...

2024-04-10

7 Actionable Expert Tips on Brand Reputation Monitoring

Monitoring the chatter online is challenging because many things are out of...

2024-04-08

Unlinked Mentions : How to turn them into Backlinks?

Have you ever wondered how often your brand is mentioned without a link and...

2024-03-27

How To Fix Online Reputation: Expert Insights on ORM

For this article, we’ve consulted with over a dozen prominent business pe...

2024-02-28

Brand Tracking: The Ultimate Guide for 2024

What would you say if someone asked you to name three Apple products? The i...

2024-02-15

Building a Positive Online Reputation: Proactive Online Revi...

In an era dominated by digital connectivity, establishing and maintaining a...

2023-11-03

Sentiment Analysis: Understanding Perception for Better Mark...

In our hyper-connected and data-driven world, understanding the minds and e...

2019-01-25

5 Brand Monitoring Metrics You May Not Be Tracking

Today’s brands face many more marketing challenges than those before them...

2018-12-20

6 Ways Retail Brands Can Leverage Media Monitoring

The internet and social media has revolutionized the way brands – spe...

2018-09-26

7 Reasons Online Reviews are Essential for Your Brand

Having easy access to the web has radically changed the way people shop for...

2018-08-20

5 Tips for Writing Effective Online Reviews

If you own a computer or a smartphone, chances are that you’ve done s...

2018-02-19

Your 5-Step Brand Reputation Management Action Plan

Do you know what customers – and potential customers – think a...