Since the beginning, Twitter has allowed users to tag others in tweets by using the "@" symbol. This lets them include more people in conversations, and alert others to topics of interest.
So do Twitter users make the most of this function? Download full report (33 pages)
Tagging other users does not significantly increase engagement.
68% of tweets do not tag other users.
Twitter previously limited users tagged to 10.
With the increased character count, this limit has also increased.