{"id":22975,"date":"2019-10-22T18:36:21","date_gmt":"2019-10-22T18:36:21","guid":{"rendered":"https:\/\/mention.com\/?page_id=22975"},"modified":"2024-11-15T16:43:03","modified_gmt":"2024-11-15T16:43:03","slug":"competitive-analysis","status":"publish","type":"page","link":"https:\/\/mention.com\/en\/competitive-analysis\/","title":{"rendered":"Use Case – Competitive Analysis"},"content":{"rendered":"
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Stay ahead of the competition<\/span><\/h1>\n

Know where you stand compared to competitors and gather information on their products, major updates, and marketing approach.<\/p>\n

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Never miss important information about your competitors<\/h2>\n

Collect intelligence from countless sources across the web – even ones you didn’t know existed. Whether that\u2019s organizational changes, product launches, or service enhancements, our reports provide a comprehensive analysis of your competitors\u2019 updates, empowering you to make informed decisions.<\/p>\n<\/div>\n

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Outshine the competition<\/h2>\n

Measure your share of voice against the competition, the starting point for your successful strategic plan. Compare your social media strategy against theirs, areas of influence, sentiment analysis, days of activity, and the primary topics resonating with your audience. Use this knowledge to redefine your priorities and get more customers.<\/p>\n<\/div>\n

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Observe their tactics and formulate a winning strategy<\/h2>\n

Identify key influencers and crucial partnerships that drive your competitors’ success. Armed with this information, build your community and alliances to gain ground in the market. Mention is your strategic ally in turning competitor intelligence into a roadmap for success.<\/p>\n<\/div>\n

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What Mention can do for you<\/h2>\n
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Check your competitors\u2019 reviews<\/div>\n
Compare your social media strategy<\/div>\n
Analyze your share of voice<\/div>\n
Track their product updates<\/div>\n
Update your competitor dashboards<\/div>\n
Access historical data<\/div>\n<\/div>\n<\/section>\n
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\u201cIt’s a highly competitive market. There are a ton of other software options, each with their differences, but we all do webinars. It’s very hard to differentiate yourself. So for us, it’s very important to listen to what people are saying about us and our competitors on the web.\u201d<\/p>\n

Thibaut Davoult, Growth engineer, @Livestorm<\/p>\n

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\u201cWe also wanted to step up our game when it comes to competitors. We want to see the issues their users have. Not in a malicious way, but we want to make sure we avoid those same issues ourselves.\u201d<\/p>\n

Allie Goodsby, Social Media Specialist @Kajabi<\/p>\n

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\u201cIt gives our customers an ‘eyes wide open’ perspective of the advantages and opportunities that competitors are letting go, and which spaces we can fill.\u201d<\/p>\n

Andrea Fallas, Digital Integration Director @Mc Cann<\/p>\n

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Stay ahead of the competition Know where you stand compared to competitors and gather information on their products, major updates, and marketing approach. Never miss important information about your competitors Collect intelligence from countless sources across the web – even ones you didn’t know existed. Whether that\u2019s organizational changes, product launches, or service enhancements, our … Continue reading Use Case – Competitive Analysis<\/span><\/a><\/p>\n","protected":false},"author":34,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"frontpage.php","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"class_list":["post-22975","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"\nCompetitive Analysis: Monitor & Learn From Competition<\/title>\n<meta name=\"description\" content=\"Mention's competitive analysis tools make it easy for any brand to track their opposition's marketing, social media, and business strategies.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mention.com\/en\/competitive-analysis\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta 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