{"id":21686,"date":"2019-03-11T10:36:30","date_gmt":"2019-03-11T10:36:30","guid":{"rendered":"https:\/\/mention.com\/blog\/?p=21686"},"modified":"2024-04-22T10:44:03","modified_gmt":"2024-04-22T10:44:03","slug":"most-used-hashtags-instagram-2018","status":"publish","type":"post","link":"https:\/\/mention.com\/en\/blog\/most-used-hashtags-instagram-2018\/","title":{"rendered":"Instagram Engagement Report 2019: The 19 Most Used Hashtags in 2018"},"content":{"rendered":"\n

This short post is the second of a series of five in which we share some of the results of our latest Instagram Engagement Report.<\/em><\/p>\n\n\n\n

    \n
  1. Video Content Gets the Most Engagement<\/a><\/strong><\/li>\n\n\n\n
  2. The 19 most used hashtags in 2018<\/li>\n<\/ol>\n\n\n\n

    Now, if you want to learn all there’s to know about the latest trends to generate more engagement on Instagram <\/em>download our free 30+ pages report.<\/em><\/strong><\/a>
    <\/a><\/p>\n\n\n\n

    The most used hashtags look familiar<\/h2>\n\n\n\n

    Last year, our Instagram analysis<\/a> revealed that the most used #hashtags in 2017 were the following: #love, #instagood, #fashion, #photooftheday, and #style.
    This year, we see almost the same ones with: #love, #fashion, #Instagood, #repost and #photooftheday (#style comes in 6th).<\/em>
    \"instagram
    Some things just never change.<\/em><\/p>\n\n\n\n

    What does it mean for businesses?<\/h3>\n\n\n\n

    This tells us that a large part of Instagram users share \u2018feel-good\u2019 and positive content.
    So if\u00a0you want your Instagram content to resonate with your audience, tug on the heartstrings!<\/strong> Take them places, make them laugh, make them cry with touching stories…
    Long story short, show them a good time<\/strong>.
    Now, it\u2019s also good to keep in mind that these hashtags are also very generic. They cover so much that they don\u2019t really mean anything.
    Here is an example to illustrate what I mean.
    \"instagram
    Who in their right mind will just look for \u201c#sunglasses\u201d or \u201c#brands\u201d? I mean, I did look for #brands, but that was just so that I could find a terrible example of something you should not<\/em>\u00a0do.
    At the end of the day, generic hashtags won\u2019t generate the most engagement. According to our analysis, the ones that do are much more specific and event-based<\/strong>. You also need to have great     captions for your Instagram posts<\/a>.<\/p>\n\n\n\n

    Want to know which hashtags to use for your posts? Check out our trending Instagram hashtags<\/a> article.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

    This short post is the second of a series of five in which we share some of the results of our latest Instagram Engagement Report. Now, if you want to learn all there’s to know about the latest trends to generate more engagement on Instagram download our free 30+ pages report. The most used hashtags look familiar Last … Continue reading Instagram Engagement Report 2019: The 19 Most Used Hashtags in 2018<\/span><\/a><\/p>\n","protected":false},"author":30,"featured_media":28700,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[348,328,345,330],"tags":[],"class_list":["post-21686","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-social-listening","category-social-media-marketing","category-instagram","category-trending"],"acf":[],"yoast_head":"\nInstagram Engagement Report 2019: The 19 Most Used Hashtags in 2018 | Mention<\/title>\n<meta name=\"description\" content=\"Find out what were the most used hashtags on Instagram in 2018 and discover how to best use them to promote your business online.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, 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