{"id":26027,"date":"2019-03-28T09:50:56","date_gmt":"2019-03-28T09:50:56","guid":{"rendered":"https:\/\/mention.com\/blog\/?p=22130"},"modified":"2025-03-04T16:24:50","modified_gmt":"2025-03-04T16:24:50","slug":"instagram-nametags","status":"publish","type":"post","link":"https:\/\/mention.com\/en\/blog\/instagram-nametags\/","title":{"rendered":"6-Steps Guide to Using Instagram Nametags for Better Visibility"},"content":{"rendered":"\n

Social media in the likes of Facebook, Instagram, Twitter, and Pinterest has been a massive game-changer for the e-commerce industry<\/a>. Social media provides businesses with a platform to reach an unprecedented number of potential customers, and at the same time engage with their current audience.<\/p>\n\n\n\n

In numbers, online retailers with social media presence stand to gain an average of 32% more sales<\/a> than those who don\u2019t. And with up to 2.9 billion<\/a> social media users projected by 2020, this is certainly a marketing honeypot retailers shouldn\u2019t make a pass on. <\/p>\n\n\n\n

While Facebook is usually top of mind with over 2.32 billion<\/a> monthly active users, Instagram has definitely stepped up its game in the world of e-commerce.
Instagram is overtaking the social media giant for brand engagement by up to 10 times, with 72%<\/a> of its users making a purchase after seeing an ad on the platform.<\/p>\n\n\n\n

So if you haven\u2019t set up an Instagram business profile, you might want to step up your game<\/a> lest you miss out on this vibrant market. As well as the various features, the photo and video-sharing service have rolled out\u2014the most recent of which is the Instagram Nametag.<\/p>\n\n\n\n

Instagram Nametags 101<\/h2>\n\n\n\n

With over 500,000 businesses<\/a> on Instagram, chances are, your ideal username may have already been taken. So, you settle for the next best handle but may have had to abbreviate, add your geographical area, or insert an underscore or dot somewhere in the 30-character limit. While some of your loyal customers may go the extra mile and carefully type this out to follow your account, it most certainly isn\u2019t the norm. <\/p>\n\n\n\n

Instagram Nametags present the solution to this woe.<\/p>\n\n\n\n

Instagram Nametags are a quick and effortless way to promote your account and gain more followers<\/a>. Similar to QR code technology, the feature allows users to scan a user-specific image that will automatically pull up your profile so they can conveniently follow you. No more hard-selling and spelling out handles painstakingly.<\/p>\n\n\n\n

So how does this exactly work and what can you do to maximize it? Continue reading below.<\/p>\n\n\n\n

First things first: Locating your Instagram Nametag<\/h2>\n\n\n\n

To get you started, go to your profile settings, and tap the Nametag icon.<\/p>\n\n\n

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\"instagram_nametags_1\"<\/a>
Source: https:\/\/later.com\/blog\/instagram-nametag-feature\/<\/figcaption><\/figure>\n<\/div>\n\n\n

The fun part: Designing your Instagram Nametag<\/h2>\n\n\n\n

Once you tap on the Nametag icon, you will see the default Nametag image Instagram has created for you. But don\u2019t be a bore. Make the most out of the background customization options available\u2014choose between color, emoji<\/em> or selfie.<\/em><\/p>\n\n\n

\n
\"instagram_nametags_2\"<\/a>
Source: https:\/\/www.cnet.com\/how-to\/how-to-use-instagram-nametag\/<\/figcaption><\/figure>\n<\/div>\n\n\n

The color<\/em> option provides you with a selection of five gradients to choose from, just tap the background to view your options. Customizing by emoji, on the other hand, allows you to pick from any of the 2,823 emoji characters. While the selfie option instructs you to take a selfie, provides stickers such as glasses or hearts to jazz your photo up, and then voila, your personalized background is generated.<\/p>\n\n\n\n

Keep in mind that customizing your Instagram Nametag can only be done via the app and not on a browser.<\/p>\n\n\n\n

Spread the word: Sharing your Instagram Nametag<\/h2>\n\n\n\n

Now that you\u2019ve made your Instagram Nametag, it\u2019s time to get the word out there. The most basic of which is by saving it as a photo after tapping the share button on the upper right of the screen.<\/p>\n\n\n

\n
\"instagram_nametags_3\"<\/a>
Source: https:\/\/thepreviewapp.com\/use-instagram-name-tag-qr-code-everything-need-know\/<\/figcaption><\/figure>\n<\/div>\n\n\n

After saving the image, you can start uploading and posting it to your other social media platforms or send it out via email or text messaging.<\/p>\n\n\n

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\"instagram_nametags_4\"<\/a>
Source: https:\/\/www.socialmediaexaminer.com\/instagram-nametags-marketing\/<\/figcaption><\/figure>\n<\/div>\n\n\n

Get following: Scanning other users\u2019 Instagram Nametag<\/h2>\n\n\n\n

There are two ways to scan Instagram Nametags and pull up the profile of the account you want to follow.<\/p>\n\n\n\n