For many users and brands, Instagram is all about the followers. This is also a simple way to identify influencers (although by no means the only factor).
So how does your account stack up?
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—Hashtags in bios
Instagram profiles using hashtags in their bios do not have more followers.
—Length of bios
The length of a user's bio has no effect on the number of followers.
2.8% of Instagram users have between 50,000-100,000 followers.
Our study contained only 56 users with more than 10 million followers.