Most Engaging Instagram Posts
What does a very successful Instagram post look like? Since we all want more engagement, let's look at what the most engaging posts have in common.
We took the top 15% of posts (based on engagement rate) from our sample. Here are the trends we found. Download full report (32 pages)
Highly engaging posts contain 5.44 hashtags on average.
Highly engaging posts receive on average 6,314.42 likes
Images make up the majority of highly engaging posts.
These posts tag an average of 1.6 users per post.