When it comes to what time to post in order to get the highest engagement, keep in mind that there is no simple, universal answer. There are a number of studies out there, each with their own take on what the prime times are to post.Download full report (59 pages)
—Best time of the day
The best time of the day to post on Instagram is between 6:00–8:00 pm.
—Best day of the week
The best day of the week to post on Instagram is Sunday.