Hashtags on Instagram, as with other social media, are a vital tool to make your posts easier to find. Hashtags group similar posts together, letting users browse images and videos by subject.
Because they're so important, Instagram users are always looking for guidance. How many hashtags should I use? Do more hashtags equal more engagement? Let's take a look.
#love, #instagood, and #photography are the most popular hashtags.
Using hashtags does not increase the engagement rate for posts.