Instagram Report 2023

Key data, lessons, and takeaways from analyzing
more than 111 million Instagram posts.

• read more

  Instagram Engagement

  Instagram Engagement

  Find out how to generate more engagements on Instagram posts, and what does work.

• read more

  Instagram Hashtags

  Instagram Hashtags

  Hashtags are the best way to increase engagement rates, right?

• read more

  Instagram Tagging

  Instagram Tagging

  Does tagging other users increase Instagram engagement? Keep reading to find out.

• read more

  Instagram Captions

  Instagram Captions

  Find out how long your Instagram caption should be.

• read more

  Instagram Followers

  Instagram Followers

  Most businesses want more Instagram followers. See what our study says about follower rates.

• read more

  Most Engaging Instagram Posts

  Most Engaging Instagram Posts

  What do the most engaging Instagram posts have in common? Go deep into the top 15% of posts in our study.

• read more

  Instagram Location Tag

  Instagram Location Tag

  Take a look at the trends around tagged locations.

• read more

  Best Time to Post on Instagram

  Best Time to Post on Instagram

  When is the best time to post on Instagram?

• read more

  Instagram Statistics

  Instagram Statistics

  Valuable insights and statistics from around the web in 2022.