Mentionlytics vs Talkwalker: Which Is the Right Choice? (2025 review)

Making sense of social media conversations requires powerful listening tools, and both MentionLytics and Talkwalker have emerged as leading contenders in this space.

Our analysis draws from extensive research across official documentation, help center resources, and authenticated user reviews to provide an objective look at how these platforms perform in real-world scenarios.

This comprehensive guide breaks down the essential aspects of MentionLytics and Talkwalker, from their data coverage and core functionalities to their pricing structures and user interfaces. Let’s dive in!

Pricing & Plans

When comparing MentionLytics and Talkwalker’s pricing structures, there’s a notable difference in transparency. MentionLytics offers clear pricing tiers starting from $41/month for the Basic plan up to $499/month for the Agency plan, with an Enterprise option at $79/month. Talkwalker, however, doesn’t publicly display their pricing for their Listen, Analyze, Business, and Premium plans.

Free Trial & Demo Availability

MentionLytics provides a free trial along with demo options, giving potential customers hands-on experience with their platform’s capabilities. In contrast, Talkwalker only offers demos without a trial period, requiring potential clients to rely on guided demonstrations to evaluate their service.

Plan Features and Limitations

MentionLytics structures its plans progressively, with the Basic plan offering 3 keyword rules and 5,000 monthly mentions, scaling up to the Agency plan with 40+ keyword rules and 200,000+ monthly mentions.

All Talkwalker plans include unlimited users and their proprietary Blue Silk™ AI technology, with monitoring volume increasing from “starter” level in Listen to 20X volume in Premium.

Billing Flexibility

MentionLytics offers both monthly and annual billing options, providing flexibility for businesses with different budgeting needs. Talkwalker only offers annual billing, which may require a more significant upfront commitment from customers.

Add-ons and Customization

MentionLytics offers specific add-ons including extensive review monitoring and historical data access, plus a Managed Service Add-on for Pro and higher plans. Talkwalker takes a different approach, offering custom plans as their primary form of service expansion rather than individual add-ons.

Payment Methods and Refund Policies

MentionLytics accepts credit cards and PayPal for yearly subscriptions. Talkwalker’s payment methods are only revealed during the order process. Neither platform publicly discloses their refund policies, which potential customers should clarify before committing.

For organizations prioritizing pricing transparency and flexible billing options, MentionLytics presents a more straightforward choice, while Talkwalker may better suit enterprise-level companies requiring customized solutions and unlimited user access.

Features

Dashboard & Interface

MentionLytics offers a clean, data-focused dashboard emphasizing real-time monitoring with prominent alert displays. The interface provides quick access to mention feeds and sentiment tracking. In contrast, Talkwalker’s dashboard takes a more analytical approach with comprehensive data visualization tools and AI-powered insights prominently displayed.

Alert Creation & Setup

MentionLytics implements a structured, step-by-step alert creation process that guides users through brand, competitor, and industry tracking options. Users can test sample results before finalizing alerts and set custom email notifications.

Talkwalker employs a more advanced Boolean-based search system with social media operators and geographic restrictions, offering greater search precision but requiring more technical expertise.

Metrics & Analytics

MentionLytics tracks an extensive range of metrics across both web and social mentions, including website rankings, engagement metrics, and detailed publisher information. Talkwalker focuses on core engagement metrics, reach, and sentiment trends. Both platforms offer comprehensive filtering capabilities, though MentionLytics provides more granular options including relevance, sentiment, and custom labeling.

Data Sources & Coverage

Talkwalker boasts access to 150 million data sources and offers historical data up to 5 years. MentionLytics covers major social platforms including TikTok and provides unique radio and TV monitoring for US markets. Both tools monitor major social networks, though Talkwalker offers more extensive coverage of niche platforms and review sites.

Sentiment Analysis

Talkwalker leads with 90% sentiment accuracy across 192 languages and can identify seven distinct emotions. MentionLytics achieves approximately 80% accuracy and acknowledges limitations with cultural nuances and irony.

Both platforms utilize deep learning algorithms for analysis, though Talkwalker’s broader language support gives it an edge.

Reporting Capabilities

MentionLytics provides detailed report templates covering sentiment analysis, media share, and geographic distribution. Talkwalker offers more flexible export options including PPTX, Word, PDF, and CSV formats, with white-labeling capabilities. Both platforms support scheduled reporting at daily, weekly, and monthly intervals.

AI Integration

Both platforms leverage AI extensively. MentionLytics features AI mention clustering, emotion analysis, and anomaly detection. Talkwalker counters with its proprietary AI assistant (Yeti) and predictive analytics capabilities. The platforms demonstrate different AI priorities, with Talkwalker focusing on forecasting and MentionLytics on operational efficiency.

Collaboration Tools

MentionLytics enables basic collaboration through mention assignment and team workflows. Talkwalker provides collaborative dashboards for team coordination, though detailed functionality is only accessible to clients. Neither platform appears to offer extensive project management features.

Customer Service

MentionLytics Customer Service

MentionLytics maintains a comprehensive self-service help center with 41 articles spread across 8 well-organized categories, available in English, Spanish, and Greek. Their multi-channel support system includes email assistance, live demos, and a chat assistant, making it easy for users to get help through their preferred method.

The platform offers a dedicated training course to help users maximize their experience, while account manager support is reserved for Agencies and Enterprise plan subscribers. This tiered approach ensures premium clients receive personalized guidance while maintaining accessible support options for all users.

MentionLytics is ideal for businesses seeking extensive self-service resources with the flexibility to upgrade to personalized support through higher-tier plans.

Talkwalker Customer Service

Talkwalker takes a more exclusive approach to customer support, restricting their help center access to paying clients only. Their global support system operates through regional phone support in three time zones (GMT+1, GMT+8, and GMT-6), with email support available from 8am to midnight on weekdays.

The platform provides professional development through reports and webinars, and all clients receive account manager support. However, the language availability for their help resources isn’t publicly disclosed, which could be a consideration for international users.

Talkwalker’s support structure best serves enterprise clients who require dedicated account management and extended business-hours support across multiple time zones.

Customer testimonials

MentionLytics User Reviews

MentionLytics maintains an impressive rating across review platforms, scoring 4.84 out of 5 stars from 119 total reviews. On G2, it holds a 4.9 rating from 81 reviews, while on Capterra, it scores 4.7 from 38 reviews.

User feedback highlights both strengths and limitations: “Already tried a lot of famous tracker and no one beat Mentionlytics yet. Pay only what you need,” shares Francis S., a Data Analyst.

However, some users note room for improvement: “The platform can be a bit overwhelming at the beginning, due to the vast amount of features it has. I wish to have more details in its documentation, with more links to guides and HowTo’s on their blog,” reports Rodrigo R., a Digital Consultant.

Talkwalker User Reviews

Talkwalker receives solid ratings across platforms, averaging 4.3 out of 5 stars from 155 total reviews. The platform maintains consistent scores on both G2 (4.3 from 132 reviews) and Capterra (4.3 from 23 reviews).

Users appreciate its comprehensive monitoring capabilities: “I like the depth the tool can go into bringing results. Even when a nano influencer or small media website mentions your brand, Talkwalker’s web crawlers don’t disappoint you and show you the results,” explains Younes B., a Founder.

However, cost remains a concern: “It’s a pretty expensive solution, not a great option for a business with a small budget,” notes one G2 reviewer.

Based on user testimonials, MentionLytics stands out for its value-for-money proposition despite a steeper learning curve, while Talkwalker excels in comprehensive monitoring capabilities but may strain smaller budgets.

Talkwalker vs MentionLytics: Final verdict

While both tools offer robust social listening capabilities, they serve distinct use cases. MentionLytics excels in delivering comprehensive global data coverage and advanced analytics that enterprise teams need for sophisticated market research. Talkwalker, meanwhile, stands out for its intuitive interface and affordable pricing that makes social listening accessible to growing brands and agencies.

For teams seeking an alternative that balances advanced features with accessibility, try Mention’s free trial for 14 days to experience their real-time monitoring across 1 billion sources and 82% sentiment accuracy. If you want to get a personalized walkthrough of Mention’s comprehensive solution, you an schedule a demo to see how it addresses their specific social listening needs.