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Read all our articles written by Brittany Berger

Brittany Berger

Guest Blogger @Mention

6 Social Media Tools for Schools 2019-08-07

6 Social Media Tools for Schools

If you’re part of a school’s social media teams, we know you fa...

4 Ways to Scale Your Agency Without Screw-Ups 2019-05-15

4 Ways to Scale Your Agency Without Screw-Ups

Scaling your business is no joke. This is well-known in the startup and tec...

4 Ways to Get Your Colleagues Excited About Employee Advocacy 2018-10-16

4 Ways to Get Your Colleagues Excited About Employee Advocac...

When brands first started using social media, it was primarily for marketin...

5 Qualities of Relevant Influencers for Marketing Outreach 2017-10-19

5 Qualities of Relevant Influencers for Marketing Outreach

Influencer marketing is about quality, not quantity. Influencer marketing i...

9 Tools for More Organized Influencer Research 2017-07-05

9 Tools for More Organized Influencer Research

My eyes widen like crazy thinking about how long old school PR outreach mus...

5 Integrations That Make Mention More Powerful 2017-06-26

5 Integrations That Make Mention More Powerful

I’m all about efficiency. For example, by keeping snacks next to me at al...

3 Situations When Built-In Social Listening Tools Won't Work 2017-06-15

3 Situations When Built-In Social Listening Tools Won't...

Sometimes, having everything built-in is awesome.Like a recliner…itâ€...

8 Extra To-Dos for Better Content Distribution (With Examples) 2017-06-06

8 Extra To-Dos for Better Content Distribution (With Example...

You just poured everything you had into an epic piece of content. You spent...

How to Use Social Media Sentiment Analysis in Your Listening 2017-05-30

How to Use Social Media Sentiment Analysis in Your Listening

We sometimes talk about how social media metrics don’t always tell you th...

How to Protect Your Brand Against Fake News and Alternative Facts 2017-05-24

How to Protect Your Brand Against Fake News and Alternative ...

In some ways, it’s a great time for the media and those working with it. ...

9 Examples of Amazing Influencer Outreach 2017-05-06

9 Examples of Amazing Influencer Outreach

We’ve already published a blog post series on how not to suck at influenc...

10 Content Marketing Tips from Dry and Boring Industries 2017-05-03

10 Content Marketing Tips from Dry and Boring Industries

“Dry” and “boring.” They don’t sound like formula...

7 Slack Integrations Making Marketers' Lives Easier 2017-04-27

7 Slack Integrations Making Marketers' Lives Easier

I love two things: Slack and becoming more productive. Okay, I obviously l...

How Agencies Use Monitoring to Deliver Rockstar Service 2017-04-19

How Agencies Use Monitoring to Deliver Rockstar Service

Marketing and digital agencies have a lot of challenges when it comes to to...

7 Easily Avoidable Influencer Outreach Mistakes 2017-04-17

7 Easily Avoidable Influencer Outreach Mistakes

We’ve been harping on bad influencer marketing a lot lately. We’ve give...

6 Simple Reminders to Improve Your Next Outreach Email 2017-04-05

6 Simple Reminders to Improve Your Next Outreach Email

We’ve been talking about influencer marketing and monitoring for awhile...

How to Build A Performing Influencer Strategy 2017-03-21

How to Build A Performing Influencer Strategy

Influencer marketing has gained a lot of popularity among marketers in rece...

9 Advanced Monitoring Tips for Pro Mention Users 2017-03-14

9 Advanced Monitoring Tips for Pro Mention Users

You’re completely in tune with what’s happening with your brand. A twee...

5 Reasons to Go Sherlock and Start Monitoring Competitors 2017-02-15

5 Reasons to Go Sherlock and Start Monitoring Competitors

“Eavesdropping is rude,” they say. “It’s not eavesdropping – ...

20 Competitor Analysis Tools, Tips, and Guides to Up Your Game 2017-02-14

20 Competitor Analysis Tools, Tips, and Guides to Up Your Ga...

The first time you go to do a competitive analysis, you’re like “I got ...

Developing a Content Strategy for New Business Goals 2017-01-31

Developing a Content Strategy for New Business Goals

For Mention’s marketing team, 2016 was all about focusing and revamping o...

The 5-Minute Social Media Competitive Analysis 2017-01-19

The 5-Minute Social Media Competitive Analysis

In previous blog posts, we’ve talked about why you should monitor your co...

[Podcast] When, Why, and How to Monitor Social Media Mentions 2017-01-05

[Podcast] When, Why, and How to Monitor Social Media Mention...

Fun fact: I’m a total Buffer fangirl. Have been for ages. In fact, I rec...

User Recommended: Our 13 Favorite Social Media Marketing Tools for Agencies 2016-12-15

User Recommended: Our 13 Favorite Social Media Marketing Too...

My marketing career is still young, but if there’s one thing that’s bec...

The Great Debates: Measuring Conversation Patterns Around Presidential Debate Season 2016-11-17

The Great Debates: Measuring Conversation Patterns Around Pr...

I bet you thought you’d stop hearing about the U.S. election now, didn’...

27 Influencer Marketing Resources You Can Actually Trust 2016-10-03

27 Influencer Marketing Resources You Can Actually Trust

The internet is a big ole place with tons of information. Some of it’s gr...

Travel Back in Time With New Alert Historical Data 2016-09-26

Travel Back in Time With New Alert Historical Data

One really awesome thing about media monitoring is that it works in real ti...

People Are Talking About Your Brand – Here’s How to Engage 2016-09-06

People Are Talking About Your Brand – Here’s How to En...

The Neon Trees said it best: everybody talks. You can’t stop them. You ca...

7 Tips for Taking the Stress Out of a Social Media Crisis 2016-09-01

7 Tips for Taking the Stress Out of a Social Media Crisis

It’s always a little uncomfortable to talk about PR crises. We all obviou...

12 Awesome Tools for Hassle-Free Influencer Outreach 2016-08-24

12 Awesome Tools for Hassle-Free Influencer Outreach

Your influencer campaign is so close to the official kickoff. You’ve buil...

20 Content Marketing Resources to Bookmark ASAP 2016-08-22

20 Content Marketing Resources to Bookmark ASAP

You don’t have to tell me about all you have to do. Planning, creating, a...

How (and Why) to Better Organize Your Content Marketing Ideas 2016-08-11

How (and Why) to Better Organize Your Content Marketing Idea...

As a content marketer, you have to be able to summon your creativity at any...

47 No-Fail Ways to Come Up with Blog Post Ideas 2016-06-23

47 No-Fail Ways to Come Up with Blog Post Ideas

Empty Google docs. Empty editorial calendars. Empty WordPress ......

5 Reasons Influencer Outreach Should Include Brand Advocates 2016-02-08

5 Reasons Influencer Outreach Should Include Brand Advocates

Let’s say you’re at Starbucks and 2 people – a stranger, and the ...

How to Build a One-Stop Dashboard to Track Competitors 2015-12-22

How to Build a One-Stop Dashboard to Track Competitors

Raise your hand if you’ve tried to track your competitors, but you can...

Introducing a Smarter Influencers Dashboard 2015-12-01

Introducing a Smarter Influencers Dashboard

Earlier this fall, we gave you a sneak peek of a portal to view influencers...

4 Twitter Hashtag Trackers to Elevate Your Twitter Game 2015-11-16

4 Twitter Hashtag Trackers to Elevate Your Twitter Game

Hashtags are omnipresent on social media now, but most people still associa...

4 Ways to Prep Your Social Media for Holiday Marketing Madness 2015-11-09

4 Ways to Prep Your Social Media for Holiday Marketing Madne...

It’s pretty normal any time of year for the social media department to lo...

4 Types of Social Media Management Tools to Power Your Strategy 2015-10-19

4 Types of Social Media Management Tools to Power Your Strat...

All-in-one is an awesome thing. Who has time to go to 6 different stores wh...

How Mention Uses Mention: Monitoring Common Keywords 2015-09-08

How Mention Uses Mention: Monitoring Common Keywords

Media monitoring and social listening can usually be pretty simple whe...

How to Use Social Listening for Your PR Agency's Market Research 2015-08-24

How to Use Social Listening for Your PR Agency's Market...

The client is always right…right? Probably not. When bringing on a ne...

How to Monitor Your Product Hunt Launch 2015-08-06

How to Monitor Your Product Hunt Launch

Calling launch day a big deal is like calling the Atlantic Ocean a big pudd...

5 PR Tools for Building Better Relationships 2015-07-23

5 PR Tools for Building Better Relationships

What’s your biggest strength as a PR pro? What makes you stand out? ...

Your 2015 Guide to Summer Reading for Startups 2015-05-26

Your 2015 Guide to Summer Reading for Startups

Summer has unofficially begun here in the U.S. And I don’t know about you...

5 Ways to Make Sure Your Influencer Strategy is Successful 2015-05-19

5 Ways to Make Sure Your Influencer Strategy is Successful

Has this ever happened to you? You see an ad or review for something that s...

Introducing Influencer Scores for Mention Alerts! 2015-05-13

Introducing Influencer Scores for Mention Alerts!

We’ve all been here before: it’s 11 am, you have a hard stop for a phon...

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