Read all our articles written by Brittany Berger

2019-08-07

6 Social Media Tools for Schools

If you’re part of a school’s social media teams, we know you fa...

2019-05-15

4 Ways to Scale Your Agency Without Screw-Ups

Scaling your business is no joke. This is well-known in the startup and tec...

2018-10-16

4 Ways to Get Your Colleagues Excited About Employee Advocac...

When brands first started using social media, it was primarily for marketin...

2017-10-19

5 Qualities of Relevant Influencers for Marketing Outreach

Influencer marketing is about quality, not quantity. Influencer marketing i...

2017-07-05

9 Tools for More Organized Influencer Research

My eyes widen like crazy thinking about how long old school PR outreach mus...

2017-06-26

5 Integrations That Make Mention More Powerful

I’m all about efficiency. For example, by keeping snacks next to me at al...

2017-06-15

3 Situations When Built-In Social Listening Tools Won't...

Sometimes, having everything built-in is awesome.Like a recliner…it�...

2017-06-06

8 Extra To-Dos for Better Content Distribution (With Example...

You just poured everything you had into an epic piece of content. You spent...

2017-05-30

How to Use Social Media Sentiment Analysis in Your Listening

We sometimes talk about how social media metrics don’t always tell you th...

2017-05-24

How to Protect Your Brand Against Fake News and Alternative ...

In some ways, it’s a great time for the media and those working with it. ...

2017-05-06

9 Examples of Amazing Influencer Outreach

We’ve already published a blog post series on how not to suck at influenc...

2017-05-03

10 Content Marketing Tips from Dry and Boring Industries

“Dry” and “boring.” They don’t sound like formula...

2017-04-27

7 Slack Integrations Making Marketers' Lives Easier

I love two things: Slack and becoming more productive. Okay, I obviously l...

2017-04-19

How Agencies Use Monitoring to Deliver Rockstar Service

Marketing and digital agencies have a lot of challenges when it comes to to...

2017-04-17

7 Easily Avoidable Influencer Outreach Mistakes

We’ve been harping on bad influencer marketing a lot lately. We’ve give...

2017-04-05

6 Simple Reminders to Improve Your Next Outreach Email

We’ve been talking about influencer marketing and monitoring for awhile...

2017-03-21

How to Build A Performing Influencer Strategy

Influencer marketing has gained a lot of popularity among marketers in rece...

2017-03-14

9 Advanced Monitoring Tips for Pro Mention Users

You’re completely in tune with what’s happening with your brand. A twee...

2017-02-15

5 Reasons to Go Sherlock and Start Monitoring Competitors

“Eavesdropping is rude,” they say. “It’s not eavesdropping – ...

2017-02-14

20 Competitor Analysis Tools, Tips, and Guides to Up Your Ga...

The first time you go to do a competitive analysis, you’re like “I got ...

2017-01-31

Developing a Content Strategy for New Business Goals

For Mention’s marketing team, 2016 was all about focusing and revamping o...

2017-01-19

The 5-Minute Social Media Competitive Analysis

In previous blog posts, we’ve talked about why you should monitor your co...

2017-01-05

[Podcast] When, Why, and How to Monitor Social Media Mention...

Fun fact: I’m a total Buffer fangirl. Have been for ages. In fact, I rec...

2016-12-15

User Recommended: Our 13 Favorite Social Media Marketing Too...

My marketing career is still young, but if there’s one thing that’s bec...

2016-11-17

The Great Debates: Measuring Conversation Patterns Around Pr...

I bet you thought you’d stop hearing about the U.S. election now, didn’...

2016-10-03

27 Influencer Marketing Resources You Can Actually Trust

The internet is a big ole place with tons of information. Some of it’s gr...

2016-09-26

Travel Back in Time With New Alert Historical Data

One really awesome thing about media monitoring is that it works in real ti...

2016-09-06

People Are Talking About Your Brand – Here’s How to En...

The Neon Trees said it best: everybody talks. You can’t stop them. You ca...

2016-09-01

7 Tips for Taking the Stress Out of a Social Media Crisis

It’s always a little uncomfortable to talk about PR crises. We all obviou...

2016-08-24

12 Awesome Tools for Hassle-Free Influencer Outreach

Your influencer campaign is so close to the official kickoff. You’ve buil...

2016-08-22

20 Content Marketing Resources to Bookmark ASAP

You don’t have to tell me about all you have to do. Planning, creating, a...

2016-08-11

How (and Why) to Better Organize Your Content Marketing Idea...

As a content marketer, you have to be able to summon your creativity at any...

2016-06-23

42 No-Fail Ways to Come Up with Blog Post Ideas

Empty Google docs. Empty editorial calendars. Empty WordPress ......

2016-02-08

5 Reasons Influencer Outreach Should Include Brand Advocates

Let’s say you’re at Starbucks and 2 people – a stranger, and the ...

2015-12-22

How to Build a One-Stop Dashboard to Track Competitors

Raise your hand if you’ve tried to track your competitors, but you can...

2015-12-01

Introducing a Smarter Influencers Dashboard

Earlier this fall, we gave you a sneak peek of a portal to view influencers...

2015-11-16

4 Twitter Hashtag Trackers to Elevate Your Twitter Game

Hashtags are omnipresent on social media now, but most people still associa...

2015-11-09

4 Ways to Prep Your Social Media for Holiday Marketing Madne...

It’s pretty normal any time of year for the social media department to lo...

2015-10-19

4 Types of Social Media Management Tools to Power Your Strat...

All-in-one is an awesome thing. Who has time to go to 6 different stores wh...

2015-09-08

How Mention Uses Mention: Monitoring Common Keywords

Media monitoring and social listening can usually be pretty simple whe...

2015-08-24

How to Use Social Listening for Your PR Agency's Market...

The client is always right…right? Probably not. When bringing on a ne...

2015-08-06

How to Monitor Your Product Hunt Launch

Calling launch day a big deal is like calling the Atlantic Ocean a big pudd...

2015-07-23

5 PR Tools for Building Better Relationships

What’s your biggest strength as a PR pro? What makes you stand out? ...

2015-05-26

Your 2015 Guide to Summer Reading for Startups

Summer has unofficially begun here in the U.S. And I don’t know about you...

2015-05-19

5 Ways to Make Sure Your Influencer Strategy is Successful

Has this ever happened to you? You see an ad or review for something that s...

2015-05-13

Introducing Influencer Scores for Mention Alerts!

We’ve all been here before: it’s 11 am, you have a hard stop for a phon...