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Read all our articles from the category Media Monitoring

9 Awesome Mention Features You Didn’t Know Existed 2019-06-20

9 Awesome Mention Features You Didn’t Know Existed

We marketers and PR professionals are using so many tools on a daily basis ...

6 Social Media Hacks to Boost Customer Loyalty 2019-06-06

6 Social Media Hacks to Boost Customer Loyalty

If you’ve been enjoying the sound of your own voice as it booms across so...

4 Things You Need to Know That Went Down at the 2019 Oscars 2019-02-27

4 Things You Need to Know That Went Down at the 2019 Oscars

This past Sunday marked the the 91st Academy Awards Ceremony in Beverly Hil...

Super Bowl 2019: 10 Brands That Dominated the Ads 2019-02-07

Super Bowl 2019: 10 Brands That Dominated the Ads

This past Sunday marked the 53rd edition of the highly-anticipated Sup...

5 Brand Monitoring Metrics You May Not Be Tracking 2019-01-25

5 Brand Monitoring Metrics You May Not Be Tracking

Today’s brands face many more marketing challenges than those before them...

Event Monitoring: 4 Marketing Lessons From #CES2019 2019-01-17

Event Monitoring: 4 Marketing Lessons From #CES2019

Las Vegas’ CES, or Consumer Electric Show, is the biggest event in the wo...

6 Ways Retail Brands Can Leverage Media Monitoring 2018-12-20

6 Ways Retail Brands Can Leverage Media Monitoring

The internet and social media has revolutionized the way brands – spe...

3 Signs Retail Brands Need a Media Monitoring Tool in 2025 2018-12-14

3 Signs Retail Brands Need a Media Monitoring Tool in 2025

The internet has changed us as consumers in many ways: especially, how we t...

9 Things to Consider For Powerful Brand Storytelling 2018-11-09

9 Things to Consider For Powerful Brand Storytelling

Recently, Mynewsdesk gathered four experts to give their best advice on bra...

18 PR Tools to Improve Your Brand Performance 2018-10-01

18 PR Tools to Improve Your Brand Performance

From the outside, PR may look like an easy-peasy job. After all, PR pr...

How to Monitor Your Product Launch: Lessons from #AppleEvent2018 2018-09-24

How to Monitor Your Product Launch: Lessons from #AppleEvent...

Running a product launch can be one of the most stressful times in a market...

5 Tips for Writing Effective Online Reviews 2018-08-20

5 Tips for Writing Effective Online Reviews

If you own a computer or a smartphone, chances are that you’ve done s...

Your 5-Step Brand Reputation Management Action Plan 2018-02-19

Your 5-Step Brand Reputation Management Action Plan

Do you know what customers – and potential customers – thi...

4 Ways Your Competitors Are Already Using Media Monitoring 2018-01-29

4 Ways Your Competitors Are Already Using Media Monitoring

From exploding Samsung phones to the BitCoin boom, trending topics can tell...

6 Ways Your Company Can Avoid an Online Crisis 2018-01-08

6 Ways Your Company Can Avoid an Online Crisis

A social media crisis can sneak up on you, without any warning. Between 201...

Competitor Research: 7 Key Metrics to Measure (with Tools) 2017-10-31

Competitor Research: 7 Key Metrics to Measure (with Tools)

Competitor research and monitoring is a must for any growing business. And ...

How Brand Reputation Monitoring Can Boost Your Brand’s Image 2017-10-23

How Brand Reputation Monitoring Can Boost Your Brand’s...

In today’s highly competitive business environment, a strong brand re...

Brand monitoring guide: tips and tools for 2025 2017-10-05

Brand monitoring guide: tips and tools for 2025

Ever wonder how big brands seem to have ears everywhere? That’s the magic...

#AppleEvent: What We Learned From 500,000+ Social Mentions 2017-09-13

#AppleEvent: What We Learned From 500,000+ Social Mentions

...

A CMO’s Guide to Online Reputation Management 2017-08-03

A CMO’s Guide to Online Reputation Management

Your reputation can be a hard thing to define. As an executive, you like to...

How to Improve Your Crisis Management with Monitoring Tools 2017-08-02

How to Improve Your Crisis Management with Monitoring Tools

When your brand is in crisis, you need three things by your side: lots of c...

5 Easy Steps to Start Getting Better Online Reviews 2017-07-28

5 Easy Steps to Start Getting Better Online Reviews

It doesn’t matter how good you think you are. What matters is how good&nb...

8 Essential Tools for Online Reputation Management 2017-07-20

8 Essential Tools for Online Reputation Management

As social media and other online platforms have become more prevalent, mana...

10 Smart SEO Tools to Monitor Backlinks 2017-07-13

10 Smart SEO Tools to Monitor Backlinks

Over the past few years, so much of SEO has changed. But one thing left unt...

How to Come Up with Better Content Ideas with Media Monitoring 2017-07-08

How to Come Up with Better Content Ideas with Media Monitori...

Oh, the dreaded blank page, the taunting blink of the cursor! As a marketer...

How to Turn a Brand Crisis Into a PR Win 2017-06-23

How to Turn a Brand Crisis Into a PR Win

When people said mean things about you as a kid, your mom told you to ignor...

6 Signs You Need to Start Tracking Your PR ROI Better 2017-06-08

6 Signs You Need to Start Tracking Your PR ROI Better

Get people to say nice things about your brand. That’s what PR is. Simple...

8 Competitive Monitoring Metrics You Need to Outsmart Your Competition 2017-05-31

8 Competitive Monitoring Metrics You Need to Outsmart Your C...

When I was nine years old, I ran home and told my mom with a wide grin on m...

How to Use Social Media Sentiment Analysis in Your Listening 2017-05-30

How to Use Social Media Sentiment Analysis in Your Listening

We sometimes discuss how social media metrics don’t always tell you the f...

How Agencies Use Monitoring to Deliver Rockstar Service 2017-04-19

How Agencies Use Monitoring to Deliver Rockstar Service

Marketing and digital agencies have a lot of challenges when it comes to to...

5 Competitive Monitoring Tips to Stay Ahead of Your Competition 2017-03-27

5 Competitive Monitoring Tips to Stay Ahead of Your Competit...

Competitive analysis. Another one of those business jargons that sound vagu...

9 Advanced Monitoring Tips for Pro Mention Users 2017-03-14

9 Advanced Monitoring Tips for Pro Mention Users

You’re completely in tune with what’s happening with your brand. A twee...

5 Opportunities You’ll Miss if You’re not Monitoring Social Media in Real Time 2017-03-13

5 Opportunities You’ll Miss if You’re not Monitoring Social ...

In this blog post, I’m going to use a tweet from one of my favorite influ...

Case Studies: Three Lead Generation Strategies That Really Work 2017-03-08

Case Studies: Three Lead Generation Strategies That Really W...

If you struggle to generate good leads for your company, you’re not alone...

5 Reasons to Go Sherlock and Start Monitoring Competitors 2017-02-15

5 Reasons to Go Sherlock and Start Monitoring Competitors

...

The 7 Biggest Social Media Monitoring Mistakes You Can Make 2017-02-07

The 7 Biggest Social Media Monitoring Mistakes You Can Make

We all know the feeling. You get a brand new toy, and all you can think abo...

The 5-Minute Social Media Competitive Analysis 2017-01-19

The 5-Minute Social Media Competitive Analysis

In previous blog posts, we’ve talked about why you should monitor your co...

The Great Debates: Measuring Conversation Patterns Around Presidential Debate Season 2016-11-17

The Great Debates: Measuring Conversation Patterns Around Pr...

I bet you thought you’d stop hearing about the U.S. election now, didn’...

Competitive Monitoring: How to Build a Strategy in 4 Steps 2016-10-06

Competitive Monitoring: How to Build a Strategy in 4 Steps

Every smart brand knows the value of analyzing competitors. To really nail ...

7 Tips for Taking the Stress Out of a Social Media Crisis 2016-09-01

7 Tips for Taking the Stress Out of a Social Media Crisis

It’s always a little uncomfortable to talk about PR crises.We all obvious...

Agencies: Find Clients More Effectively With Monitoring 2016-08-25

Agencies: Find Clients More Effectively With Monitoring

Every agency is looking for the perfect client. A brand that knows what it ...

7 Twitter Monitoring Tools to Help Grow Your Brand 2016-07-26

7 Twitter Monitoring Tools to Help Grow Your Brand

A brand’s just like a baby, you have to constantly monitor it. And like a...

How to Build a One-Stop Dashboard to Track Competitors 2015-12-22

How to Build a One-Stop Dashboard to Track Competitors

Raise your hand if you’ve tried to track your competitors, but you can...

How to Fuel Your PR Campaign Tracking with Monitoring 2015-12-14

How to Fuel Your PR Campaign Tracking with Monitoring

As a kid, I never missed an episode of Scooby Doo. I loved it, as did milli...

3 Steps to More Leads & Sales with Media Monitoring 2015-09-21

3 Steps to More Leads & Sales with Media Monitoring

Someone somewhere is talking about you. And if they’re not, they’re hav...

How Mention Uses Mention: Monitoring Common Keywords 2015-09-08

How Mention Uses Mention: Monitoring Common Keywords

Media monitoring and social listening can usually be pretty simple whe...

How to Use Social Listening for Your PR Agency's Market Research 2015-08-24

How to Use Social Listening for Your PR Agency's Market...

The client is always right…right? Probably not. When bringing on a ne...

How to Monitor Your Product Hunt Launch 2015-08-06

How to Monitor Your Product Hunt Launch

Calling launch day a big deal is like calling the Atlantic Ocean a big pudd...