2017-06-14
10 Tactics to Boost Your Organic Social Media Reach
When it comes to social media reach, Facebook is always the first platform ...
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Read all our articles from the category Social Media
2017-06-14
2017-05-30
How to Use Social Media Sentiment Analysis in Your Listening
We sometimes discuss how social media metrics don’t always tell you the f...
2017-05-22
How to Use Instagram's Features in Your Marketing Strat...
Regarding marketing, trends change as often as days pass, and marketers sho...
2017-05-11
How to Start a Data-driven Social Media Marketing Strategy
Big disclaimer: I’m not a “data geek” – at least not in the...
2017-05-09
Increase Your Twitter Reach With These 8 Simple Strategies
As a social media platform, Twitter’s no longer optional. Everyone...
2017-05-06
9 Examples of Amazing Influencer Outreach
We’ve already published a blog post series on how not to suck at influenc...
2017-04-17
7 Easily Avoidable Influencer Outreach Mistakes
We’ve been harping on bad influencer marketing a lot lately. We’ve give...
2017-04-06
How to Use Landing Pages for Marketing on LinkedIn
LinkedIn has over 450 million members because the platform helps profe...
2017-04-05
6 Simple Reminders to Improve Your Next Outreach Email
...
2017-04-05
How the Sudden Facebook and Instagram API Changes Affect Men...
As you’ve probably seen in the news, Facebook is currently facing que...
2017-03-21
How to Build A Performing Influencer Strategy
That presents a challenge to marketers who have been doing it for a while. ...
2017-02-23
Social Customer Service: Lessons from 5 of Our Favorite Bran...
Traditionally, customer service was thought of as a post-sale activity. Mar...
2017-02-07
The 7 Biggest Social Media Monitoring Mistakes You Can Make
We all know the feeling. You get a brand new toy, and all you can think abo...
2017-01-10
23 Social Media Resources for a Stunning Strategy
Social media marketing sounds like a simple enough task. You’ve got a gre...
2016-12-29
5 Ways You Can Promote Infographics on Social Media
Infographics are one of the most important pieces of the visual marketing c...
2016-12-21
3 Research-Based Lessons on Media and Influencer Relations
In the past, public relations professionals have gotten a bad reputation&nb...
2016-12-15
User Recommended: Our 13 Favorite Social Media Marketing Too...
My marketing career is still young, but if there’s one thing that’s bec...
2016-11-03
5 Schools With Great Social Marketing Strategies
Colleges are big businesses. Schools usually have huge marketing teams work...
2016-10-05
How to Boost Your Product Launch With Influencer Marketing
When 92% of consumers trust recommendations from individuals ......
2016-10-03
27 Influencer Marketing Resources You Can Actually Trust
The internet is a big ole place with tons of information. Some of it’s gr...
2016-09-29
10 Buzz-Generating Social Media Tactics for Product Launches
Finding ideas for a product launch can be nerve-wracking and exciting. The ...
2016-09-27
Introducing Mention’s Instagram Analysis Tools
Instagram marketing is huge business. The network sees more than 400 millio...
2016-09-06
People Are Talking About Your Brand – Here’s How to En...
The Neon Trees said it best: everybody talks. You can’t stop them. You ca...
2016-09-01
7 Tips for Taking the Stress Out of a Social Media Crisis
It’s always a little uncomfortable to talk about PR crises.We all obvious...
2016-08-24
12 Awesome Tools for Hassle-Free Influencer Outreach
Your influencer campaign is so close to the official kickoff. You’ve buil...
2016-08-10
Maximize Social Media Engagement With These 2 Tools
Business success requires strong planning and communication ......
2016-07-26
7 Twitter Monitoring Tools to Help Grow Your Brand
A brand’s just like a baby, you have to constantly monitor it. And like a...
2016-07-20
How to Use Social Media Optimization for Higher Visibility
For most marketers, when you hear the word “optimization”, you’re mos...
2016-07-13
Power Up Your Influencer Outreach with These 2 Email Templat...
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2016-06-16
How a Social Media Strategy Map Made Me a Better Marketer
I’m an advocate of social media. In particular, I talk about its use from...
2016-06-15
How Influencers Supercharge Your PR Campaign
Over the past few years, the rules of the game for PR pros has changed. Ins...
2016-05-24
4 Ways to Get Ahead of the Social Media Trends
As mid-year approaches, you may be looking back at your social media plans ...
2016-04-07
5 Killer Tools for Better Social Marketing
Social media marketing is bigger than ever. You basically have to be doing ...
2016-03-17
How to Use Your Podcast as an Influencer Marketing Machine
One year ago today, I launched Ramp: The InsightSquared Podcast. After mont...
2016-02-11
How to Boost Lead Generation with a Social Media Quiz
Content marketing reigned as the most important trend of 2015. Marketers po...
2016-02-08
5 Reasons Influencer Outreach Should Include Brand Advocates
Let’s say you’re at Starbucks and 2 people – a stranger, and the ...
2015-11-16
4 Twitter Hashtag Trackers to Elevate Your Twitter Game
Hashtags are omnipresent on social media now, but most people still associa...
2015-11-12
Why Psychology is the Future of Social Marketing
What do marketing and science have in common? How can we combine the two to...
2015-10-19
4 Types of Social Media Management Tools to Power Your Strat...
All-in-one is an awesome thing. Who has time to go to 6 different stores wh...
2015-10-01
5 Ways to Rock Your Personal Brand on Twitter
You started your blog, recorded a few podcasts, even attended an event or t...
2015-08-24
How to Use Social Listening for Your PR Agency's Market...
The client is always right…right? Probably not. When bringing on a ne...
2015-08-13
How to Use Twitter's Threaded Conversations for Event M...
“One small step for Twitter’s design team…one giant leap for ...
2015-08-06
How to Monitor Your Product Hunt Launch
Calling launch day a big deal is like calling the Atlantic Ocean a big pudd...
2015-06-12
Negative Online Mentions: How to Respond Like a Champ
Negative online mentions about your brand are a huge bummer. They’re also...
2015-05-19
5 Ways to Make Sure Your Influencer Strategy is Successful
Has this ever happened to you? You see an ad or review for something that s...
2015-02-02
A Beginner’s Guide to Social Media Competitions
“Take a picture of yourself with your favorite Hollywood film star at you...
2014-10-16
Support Has Gone Social: A #MentionChat with Lincoln Murphy
We had a blast during our first #MentionChat on “Is Growth Hacking Bullsh...