2017-06-14 10 Tactics to Boost Your Organic Social Media Reach When it comes to social media reach, Facebook is always the first platform ...
2017-05-30 How to Use Social Media Sentiment Analysis in Your Listening We sometimes discuss how social media metrics don’t always tell you the f...
2017-05-22 How to Use Instagram's Features in Your Marketing Strat... Regarding marketing, trends change as often as days pass, and marketers sho...
2017-05-11 How to Start a Data-driven Social Media Marketing Strategy Big disclaimer: I’m not a “data geek” – at least not in the...
2017-05-09 Increase Your Twitter Reach With These 8 Simple Strategies As a social media platform, Twitter’s no longer optional. Everyone...
2017-05-06 9 Examples of Amazing Influencer Outreach We’ve already published a blog post series on how not to suck at influenc...
2017-04-17 7 Easily Avoidable Influencer Outreach Mistakes We’ve been harping on bad influencer marketing a lot lately. We’ve give...
2017-04-06 How to Use Landing Pages for Marketing on LinkedIn LinkedIn has over 450 million members because the platform helps profe...
2017-04-05 How the Sudden Facebook and Instagram API Changes Affect Men... As you’ve probably seen in the news, Facebook is currently facing que...
2017-03-21 How to Build A Performing Influencer Strategy That presents a challenge to marketers who have been doing it for a while. ...
2017-02-23 Social Customer Service: Lessons from 5 of Our Favorite Bran... Traditionally, customer service was thought of as a post-sale activity. Mar...
2017-02-07 The 7 Biggest Social Media Monitoring Mistakes You Can Make We all know the feeling. You get a brand new toy, and all you can think abo...
2017-01-10 23 Social Media Resources for a Stunning Strategy Social media marketing sounds like a simple enough task. You’ve got a gre...
2016-12-29 5 Ways You Can Promote Infographics on Social Media Infographics are one of the most important pieces of the visual marketing c...
2016-12-21 3 Research-Based Lessons on Media and Influencer Relations In the past, public relations professionals have gotten a bad reputation&nb...
2016-12-15 User Recommended: Our 13 Favorite Social Media Marketing Too... My marketing career is still young, but if there’s one thing that’s bec...
2016-11-03 5 Schools With Great Social Marketing Strategies Colleges are big businesses. Schools usually have huge marketing teams work...
2016-10-05 How to Boost Your Product Launch With Influencer Marketing When 92% of consumers trust recommendations from individuals ......
2016-10-03 27 Influencer Marketing Resources You Can Actually Trust The internet is a big ole place with tons of information. Some of it’s gr...
2016-09-29 10 Buzz-Generating Social Media Tactics for Product Launches Finding ideas for a product launch can be nerve-wracking and exciting. The ...
2016-09-27 Introducing Mention’s Instagram Analysis Tools Instagram marketing is huge business. The network sees more than 400 millio...
2016-09-06 People Are Talking About Your Brand – Here’s How to En... The Neon Trees said it best: everybody talks. You can’t stop them. You ca...
2016-09-01 7 Tips for Taking the Stress Out of a Social Media Crisis It’s always a little uncomfortable to talk about PR crises.We all obvious...
2016-08-24 12 Awesome Tools for Hassle-Free Influencer Outreach Your influencer campaign is so close to the official kickoff. You’ve buil...
2016-08-10 Maximize Social Media Engagement With These 2 Tools Business success requires strong planning and communication ......
2016-07-26 7 Twitter Monitoring Tools to Help Grow Your Brand A brand’s just like a baby, you have to constantly monitor it. And like a...
2016-07-20 How to Use Social Media Optimization for Higher Visibility For most marketers, when you hear the word “optimization”, you’re mos...
2016-06-16 How a Social Media Strategy Map Made Me a Better Marketer I’m an advocate of social media. In particular, I talk about its use from...
2016-06-15 How Influencers Supercharge Your PR Campaign Over the past few years, the rules of the game for PR pros has changed. Ins...
2016-05-24 4 Ways to Get Ahead of the Social Media Trends As mid-year approaches, you may be looking back at your social media plans ...
2016-04-07 5 Killer Tools for Better Social Marketing Social media marketing is bigger than ever. You basically have to be doing ...
2016-03-17 How to Use Your Podcast as an Influencer Marketing Machine One year ago today, I launched Ramp: The InsightSquared Podcast. After mont...
2016-02-11 How to Boost Lead Generation with a Social Media Quiz Content marketing reigned as the most important trend of 2015. Marketers po...
2016-02-08 5 Reasons Influencer Outreach Should Include Brand Advocates Let’s say you’re at Starbucks and 2 people – a stranger, and the ...
2015-11-16 4 Twitter Hashtag Trackers to Elevate Your Twitter Game Hashtags are omnipresent on social media now, but most people still associa...
2015-11-12 Why Psychology is the Future of Social Marketing What do marketing and science have in common? How can we combine the two to...
2015-10-19 4 Types of Social Media Management Tools to Power Your Strat... All-in-one is an awesome thing. Who has time to go to 6 different stores wh...
2015-10-01 5 Ways to Rock Your Personal Brand on Twitter You started your blog, recorded a few podcasts, even attended an event or t...
2015-08-24 How to Use Social Listening for Your PR Agency's Market... The client is always right…right? Probably not. When bringing on a ne...
2015-08-13 How to Use Twitter's Threaded Conversations for Event M... “One small step for Twitter’s design team…one giant leap for ...
2015-08-06 How to Monitor Your Product Hunt Launch Calling launch day a big deal is like calling the Atlantic Ocean a big pudd...
2015-06-12 Negative Online Mentions: How to Respond Like a Champ Negative online mentions about your brand are a huge bummer. They’re also...
2015-05-19 5 Ways to Make Sure Your Influencer Strategy is Successful Has this ever happened to you? You see an ad or review for something that s...
2015-02-02 A Beginner’s Guide to Social Media Competitions “Take a picture of yourself with your favorite Hollywood film star at you...
2014-10-16 Support Has Gone Social: A #MentionChat with Lincoln Murphy We had a blast during our first #MentionChat on “Is Growth Hacking Bullsh...