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Read all our articles from the category Digital Marketing

Researching an Audience to Make Engaging Video Content 2020-10-02

Researching an Audience to Make Engaging Video Content

I suppose you wouldn’t talk to your boss in the same way you speak with y...

10 Ways to Refine Your SEO Strategy to Boost Site Traffic During COVID-19 2020-09-01

10 Ways to Refine Your SEO Strategy to Boost Site Traffic Du...

Having a well-defined SEO strategy in place has become more critical than e...

8 Customer Marketing Strategies to Improve Retention & Growth 2020-07-15

8 Customer Marketing Strategies to Improve Retention & ...

Thanks to the web, customers can search and find out everything they need t...

Beginner’s Guide to doing Content Curation the Right Way 2020-05-18

Beginner’s Guide to doing Content Curation the Right Way

Do you know how much data we  — humans — create every day on the i...

6 Ways to Utilize Social Media for Financial Institutions 2020-04-21

6 Ways to Utilize Social Media for Financial Institutions

Banks, payment and insurance companies need to appeal to all types of custo...

[Infographic] Do You Need Online Marketing to Get Through COVID-19? 2020-04-07

[Infographic] Do You Need Online Marketing to Get Through CO...

As the deadly coronavirus sweeps through the world, there are huge shifts i...

How To Amplify Your Content On Social Media 2020-04-02

How To Amplify Your Content On Social Media

There’s no denying that content is still the king. And that’s why you p...

Influencer Marketing: Is it Really Compatible with SaaS Companies? 2020-03-31

Influencer Marketing: Is it Really Compatible with SaaS Comp...

Influencers are the new cool kids. We see them work every day with the best...

14 in-House Tips to Make Remote Work A Reality for Your Business 2020-03-26

14 in-House Tips to Make Remote Work A Reality for Your Busi...

The current COVID-19 crisis has turned our company (and many, many others) ...

How to Navigate Your Brand Voice in a Time of Social Distancing 2020-03-26

How to Navigate Your Brand Voice in a Time of Social Distanc...

The term ‘business as usual’ doesn’t quite cut it these days. Being i...

Online reviews: How Can SaaS Companies Benefit From Them 2020-03-19

Online reviews: How Can SaaS Companies Benefit From Them

The collaborative aspect of the internet has completely changed the way we ...

5 Simple Tips for Effective Social Video Branding Campaigns 2020-03-12

5 Simple Tips for Effective Social Video Branding Campaigns

In the old days, people used to meet in person to get their news, exchange ...

4 Simple Ways to Organize Social Media Tasks 2020-03-03

4 Simple Ways to Organize Social Media Tasks

Social media marketing is constantly bringing new challenges and new opport...

10 Creative Ways You Can Improve Your Email Marketing Campaigns 2020-02-27

10 Creative Ways You Can Improve Your Email Marketing Campai...

Say you’re a marketer looking to improve your eCommerce sales. You’ve a...

8 Steps to Crafting an Advanced Social Media Plan 2020-02-25

8 Steps to Crafting an Advanced Social Media Plan

Marketers usually start the financial year with a social media marketing pl...

75 Key Social Media Statistics Marketers Need to Know in 2025 2020-02-19

75 Key Social Media Statistics Marketers Need to Know in 202...

To build your brand, you need to understand and master the social media pla...

Music Marketing: 7 Perfect Tips for Promoting Your Music on Instagram 2020-02-18

Music Marketing: 7 Perfect Tips for Promoting Your Music on ...

Throughout the last two decades, the music industry has dramatically change...

Personal Branding: How to Use Your Brand to Grow your Employees’ 2020-02-11

Personal Branding: How to Use Your Brand to Grow your Employ...

For many brands, social media marketing is a key way to reach new customers...

Social Media Marketing in 2020: Why You Need to Reevaluate Everything 2020-02-04

Social Media Marketing in 2020: Why You Need to Reevaluate E...

Social media marketing is dynamic and requires you to continuously keep upd...

How to Turbocharge Your Social Media Marketing Strategy With Video 2020-01-28

How to Turbocharge Your Social Media Marketing Strategy With...

Both video and social media marketing have exploded in the last few years. ...

Podcast Tips: 8 Ways to Help You Gain Podcast Listeners in 2025 2020-01-23

Podcast Tips: 8 Ways to Help You Gain Podcast Listeners in 2...

Podcasts are the ultimate multitasking aid: they’re there to help you...

9 Innovative Strategies to Generate Leads from Your Business Website 2020-01-21

9 Innovative Strategies to Generate Leads from Your Business...

A website creates those first few precious impressions on potential custome...

How to Leverage Social Media For Industry Events 2020-01-16

How to Leverage Social Media For Industry Events

Industry events became quite common over the last couple of years. They’r...

3 Ways to Use Instagram for Product Promotion 2020-01-14

3 Ways to Use Instagram for Product Promotion

Do you feel like your brand doesn't belong on Instagram? In this blog post,...

How to Improve Conversions with a Data-Driven Content Marketing Strategy 2019-12-10

How to Improve Conversions with a Data-Driven Content Market...

As Matt Trifiro, CMO at Heroku, puts it, time and money are our scarcest re...

The Step-by-Step Guide to Writing Emails for Scavengers 2019-12-03

The Step-by-Step Guide to Writing Emails for Scavengers

It is your challenge to write an engaging email that people actually want t...

3-Step plan to Starting a Blog from Creation to Monetization 2019-11-26

3-Step plan to Starting a Blog from Creation to Monetization

The vast majority of bloggers create a content strategy to guide their work...

7 Content Marketing Tactics to Boost Your ECommerce Performance 2019-11-12

7 Content Marketing Tactics to Boost Your ECommerce Performa...

Say you’ve started a content marketing strategy, created a couple of vide...

4 Cognitive Biases You Can Use to Boost Customer Loyalty 2019-10-01

4 Cognitive Biases You Can Use to Boost Customer Loyalty

Do you know that it costs five times more to acquire a new customer than it...

4 Social strategies to grow your SaaS Business 2019-09-24

4 Social strategies to grow your SaaS Business

Software as a Service (SaaS) businesses have seen exponential growth. In fa...

8 Easy Steps to Boost Your ABM Strategy with Co-Marketing 2019-09-12

8 Easy Steps to Boost Your ABM Strategy with Co-Marketing

Account-based marketing (ABM) has proven itself as an effective strategy fo...

Campaign Strategy: 3 Steps to Improve Messaging Using Data 2019-08-29

Campaign Strategy: 3 Steps to Improve Messaging Using Data

As the popularity and influence of digital marketing grows, data has become...

How to Create an Effective Facebook Video Ad: A 6-Step Guide 2019-08-22

How to Create an Effective Facebook Video Ad: A 6-Step Guide

YouTube is not the only video sharing platform you should care about anymor...

6 Social Media Tools for Schools 2019-08-07

6 Social Media Tools for Schools

If you’re part of a school’s social media teams, we know you fa...

Step-by-Step Guide to Improve Your Email Marketing Campaigns Using Videos 2019-07-04

Step-by-Step Guide to Improve Your Email Marketing Campaigns...

Hate it or love it, you can’t deny the value of email marketing to gr...

7 Tactics to Better Market Your Business and Connect With More Clients 2019-07-02

7 Tactics to Better Market Your Business and Connect With Mo...

Being competitive in your industry requires both the safest and the most ef...

10 Sure Shot Tips to Turn Brand Advocates into Marketers 2019-06-27

10 Sure Shot Tips to Turn Brand Advocates into Marketers

Imagine a situation where your most loyal, satisfied customers market your ...

5 Tips to Increase Engagement With your Brand on Social Media 2019-06-25

5 Tips to Increase Engagement With your Brand on Social Medi...

Social media is one of the most, if not the most, effective way to increase...

9 Awesome Mention Features You Didn’t Know Existed 2019-06-20

9 Awesome Mention Features You Didn’t Know Existed

We marketers and PR professionals are using so many tools on a daily basis ...

8 Software to Automate your Marketing Strategy 2019-06-13

8 Software to Automate your Marketing Strategy

There’s nothing better than seeing your strategy turn heads and get peopl...

6 Social Media Hacks to Boost Customer Loyalty 2019-06-06

6 Social Media Hacks to Boost Customer Loyalty

If you’ve been enjoying the sound of your own voice as it booms across so...

What Are "Nano-Influencers" and Why You Should Care 2019-06-04

What Are "Nano-Influencers" and Why You Should Car...

Not all brands have yet fully discovered the advantages of working with mic...

14 of the Very Best Reporting Tools for Agencies 2019-05-24

14 of the Very Best Reporting Tools for Agencies

In 2018, more than half of agency leaders reported growth in revenue (56%) ...

Should You Invest in an Agency or an Influencer Marketing Platform? 2019-05-23

Should You Invest in an Agency or an Influencer Marketing Pl...

Consumers are growing suspicious about the authenticity of brands they use....

4 Ways to Scale Your Agency Without Screw-Ups 2019-05-15

4 Ways to Scale Your Agency Without Screw-Ups

Scaling your business is no joke. This is well-known in the startup and tec...

10 Steps Guide to Build a Brand with Email Marketing 2019-05-02

10 Steps Guide to Build a Brand with Email Marketing

Email marketing is one of the most pocket-friendly marketing channels. Acco...

4 Ways to Drive Instagram Traffic Back to Your Website 2019-04-19

4 Ways to Drive Instagram Traffic Back to Your Website

Instagram can be both a consumer’s dream and a marketer’s night...

Event Monitoring: What We Learned From #MarchMadness 2019-04-10

Event Monitoring: What We Learned From #MarchMadness

Do you know what #MarchMadness is? Along with the Super Bowl and the soccer...