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Read all our articles from the category Planning & Strategy

5 KPIs Every Brand Manager Should Be Tracking 2024-04-22

5 KPIs Every Brand Manager Should Be Tracking

Brand managers ensure their brand performs well in the market and resonates...

10 Best Tips to Boost Your Sales in the Holiday Season 2023-11-22

10 Best Tips to Boost Your Sales in the Holiday Season

Many online shoppers start their holiday shopping before Thanksgiving. The ...

How to Organize Projects in 13 Simple Steps 2022-11-23

How to Organize Projects in 13 Simple Steps

Have you ever thought that life would be easier if the day had more than 24...

How to Use Media Outlets like HARO to Generate Backlinks 2021-02-03

How to Use Media Outlets like HARO to Generate Backlinks

Generating backlinks are a vital part of your digital marketing strategy; h...

Influencer Marketing: Is it Really Compatible with SaaS Companies? 2020-03-31

Influencer Marketing: Is it Really Compatible with SaaS Comp...

Influencers are the new cool kids. We see them work every day with the best...

How to Navigate Your Brand Voice in a Time of Social Distancing 2020-03-26

How to Navigate Your Brand Voice in a Time of Social Distanc...

The term ‘business as usual’ doesn’t quite cut it these days. Being i...

4 Simple Ways to Organize Social Media Tasks 2020-03-03

4 Simple Ways to Organize Social Media Tasks

Social media marketing is constantly bringing new challenges and new opport...

8 Steps to Crafting an Advanced Social Media Plan 2020-02-25

8 Steps to Crafting an Advanced Social Media Plan

Marketers usually start the financial year with a social media marketing pl...

4 Social strategies to grow your SaaS Business 2019-09-24

4 Social strategies to grow your SaaS Business

Software as a Service (SaaS) businesses have seen exponential growth. In fa...

10 Sure Shot Tips to Turn Brand Advocates into Marketers 2019-06-27

10 Sure Shot Tips to Turn Brand Advocates into Marketers

Imagine a situation where your most loyal, satisfied customers market your ...

9 Awesome Mention Features You Didn’t Know Existed 2019-06-20

9 Awesome Mention Features You Didn’t Know Existed

We marketers and PR professionals are using so many tools on a daily basis ...

What Are "Nano-Influencers" and Why You Should Care 2019-06-04

What Are "Nano-Influencers" and Why You Should Car...

Not all brands have yet fully discovered the advantages of working with mic...

14 of the Very Best Reporting Tools for Agencies 2019-05-24

14 of the Very Best Reporting Tools for Agencies

In 2018, more than half of agency leaders reported growth in revenue (56%) ...

Should You Invest in an Agency or an Influencer Marketing Platform? 2019-05-23

Should You Invest in an Agency or an Influencer Marketing Pl...

Consumers are growing suspicious about the authenticity of brands they use....

4 Ways to Scale Your Agency Without Screw-Ups 2019-05-15

4 Ways to Scale Your Agency Without Screw-Ups

Scaling your business is no joke. This is well-known in the startup and tec...

4 Ways to Drive Instagram Traffic Back to Your Website 2019-04-19

4 Ways to Drive Instagram Traffic Back to Your Website

Instagram can be both a consumer’s dream and a marketer’s night...

Influencer Marketing vs. Content Marketing: Which Is For You? 2019-03-05

Influencer Marketing vs. Content Marketing: Which Is For You...

New year = new marketing goals. This means time to implement a clear-cut ma...

6 Signs It’s Time To Renovate Your Digital Marketing Strategy 2019-02-28

6 Signs It’s Time To Renovate Your Digital Marketing S...

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5 Rookie Mistakes You're Making on Instagram 2019-02-25

5 Rookie Mistakes You're Making on Instagram

How well is your Instagram page doing? Are you getting the results that you...

6 Great Examples of Personalization in Social Media Marketing 2019-02-17

6 Great Examples of Personalization in Social Media Marketin...

When we used to see ads based on our online searches, or get a newsletter t...

5 Marketing Lessons Every Retail Brand Should Apply in 2019 2018-12-26

5 Marketing Lessons Every Retail Brand Should Apply in 2019

November was one of the highest grossing months in terms of revenue for man...

9 Things to Consider For Powerful Brand Storytelling 2018-11-09

9 Things to Consider For Powerful Brand Storytelling

Recently, Mynewsdesk gathered four experts to give their best advice on bra...

4 Ways Schools Can Benefit From Social Listening 2018-09-12

4 Ways Schools Can Benefit From Social Listening

Did you know that marketing and PR professionals working for higher-educati...

YouTube Marketing: 7 Smart Ways to Grow Your Channel 2018-05-23

YouTube Marketing: 7 Smart Ways to Grow Your Channel

YouTube marketing can be defined as the process of promoting a company and ...

10 Instagram Tricks & Tactics That Increase Engagement Rates 2018-04-10

10 Instagram Tricks & Tactics That Increase Engagement ...

Instagram engagement is pretty much the Holy Grail for social media markete...

Instagram Psychology: How User Behavior Affects Marketing 2018-03-14

Instagram Psychology: How User Behavior Affects Marketing

Social media has become one of the most important fields of marketing. We l...

7 High-Impact Ways to Elevate Your Local Business Online 2018-02-26

7 High-Impact Ways to Elevate Your Local Business Online

Does your local online business have enough clients and customers? Do you w...

Social Media Automation: 12 Experts Share Secrets for Small Business 2018-01-31

Social Media Automation: 12 Experts Share Secrets for Small ...

Social media is fast becoming fertile ground for businesses to build their ...

6 Ways for B2B Brands to Use an Instagram Stories Campaign 2017-12-27

6 Ways for B2B Brands to Use an Instagram Stories Campaign

Should B2B brands be using Instagram Stories? The short answer is… ye...

13 Proven Ways to Use Influencer Outreach to Help Your Content Rank 2017-11-22

13 Proven Ways to Use Influencer Outreach to Help Your Conte...

Here’s the story: You know influencers can introduce you to their au...

A Step-by-Step Guide to Instagram Stories Ads Campaigns 2017-11-14

A Step-by-Step Guide to Instagram Stories Ads Campaigns

Launched more than one year ago as an answer to the already popular Snapcha...

Instagram Influencer Marketing: 5 Reasons to Work With Micro-Influencers 2017-09-20

Instagram Influencer Marketing: 5 Reasons to Work With Micro...

When it comes to social media influencers, bigger isn’t always better. Bu...

A CMO’s Guide to Online Reputation Management 2017-08-03

A CMO’s Guide to Online Reputation Management

Your reputation can be a hard thing to define. As an executive, you like to...

How to Turn a Brand Crisis Into a PR Win 2017-06-23

How to Turn a Brand Crisis Into a PR Win

When people said mean things about you as a kid, your mom told you to ignor...

3 Situations When Built-In Social Listening Tools Won't Work 2017-06-15

3 Situations When Built-In Social Listening Tools Won't...

Sometimes, having everything built-in is awesome.Like a recliner…it...

How to Use Instagram's Features in Your Marketing Strategy 2017-05-22

How to Use Instagram's Features in Your Marketing Strat...

Regarding marketing, trends change as often as days pass, and marketers sho...

Social Customer Service: Lessons from 5 of Our Favorite Brands 2017-02-23

Social Customer Service: Lessons from 5 of Our Favorite Bran...

Traditionally, customer service was thought of as a post-sale activity. Mar...

User Recommended: Our 13 Favorite Social Media Marketing Tools for Agencies 2016-12-15

User Recommended: Our 13 Favorite Social Media Marketing Too...

My marketing career is still young, but if there’s one thing that’s bec...