2025-01-29
6 Ways To Conduct A Content Gap Analysis Using Social Listen...
As a modern-day marketer, hitting the right marks with your content strateg...
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Read all our articles from the category Social listening
2025-01-29
2025-01-09
How AI Has Changed Social Listening Forever
The AI-driven social listening market is rapidly expanding thanks to the va...
2024-12-04
Share of Voice vs Share of Market in the Era of AI
Remember the days when TV ads and billboards measured marketing success? We...
2024-11-23
9 Social Listening Examples of Brands Getting It Right
The online consumer market is densely populated. With more brands fighting ...
2024-10-17
Facebook Monitoring: Guide, Tools, Best Practices
By now, most businesses understand the power of Facebook. It’s the world�...
2024-09-10
How Social Listening Can Help Improve Your Customer Service
Imagine being able to tune into conversations happening all over the intern...
2024-08-14
How to Use Social Listening to Track Seasonal Trends and Top...
Social listening can be tricky. There are so many data points to consider. ...
2024-08-05
How To Measure Your Social Listening ROI: The Guide
In 2024, more than 61% of businesses employ social listening as a key marke...
2024-06-19
How to Choose the Right Social Listening Tool ?
Choosing the right social listening tool can feel overwhelming with so many...
2024-06-13
Social Listening by Industry: Strategies for 8 industries
Social listening is becoming essential for brands across different industri...
2024-06-10
Questions to Ask Your Social Media Listening Tool Provider
Knowing the right questions to ask when choosing a social media listening t...
![What is Emotion Analysis? [2025 Guide]](https://mention.com/wp-content/uploads/2024/05/emotion-analysis-312x200.jpg)
2024-05-30
What is Emotion Analysis? [2025 Guide]
Emotion analysis is a blend of psychology and technology in which human fee...
2024-05-29
Customer Sentiment Analysis: The complete guide
Understanding customer sentiment is like predicting a business’s futu...
2024-05-28
Net Sentiment Score: Definition, Best Practices and Uses
Net Sentiment Score, often mentioned in sentiment analysis, is a compelling...
2024-05-24
15 Best Social Listening Tools to Try in 2025
Not all brand mentions on social media are valuable. Some mentions are simp...
2024-05-16
19 Best Sentiment Analysis Tools to Consider in 2025
Picture this: your new product launches and reviews flood social media and ...
2024-05-13
Top 5 CrowdTangle alternatives
Over the years, Crowdtangle gained popularity for its combination of data a...
2024-04-17
Social Media Analytics: The full guide
Social media analytics is an essential component for any brand or business ...
2024-04-11
Sentiment analysis: The Complete Guide
Sentiment analysis has become an essential tool in interpreting the textual...
2024-03-18
Beyond Mentions: Leveraging Advanced Analytics
Forget just “spring cleaning” your home this season — how about sprin...
2024-01-26
Share of voice : What is it and you to increase yours
If you’ve ever wondered how visible your brand is within your industr...
2024-01-22
Trends for 2024 using Social Listening
In the dynamic landscape of 2024, the role of social listening has evolved ...
2024-01-17
How can social media listening increase customer advocacy ?
Understanding Social Media Listening Social media listening is a powerful t...
2024-01-01
Social Listening vs Social Monitoring, what’s the diff...
There’s a lot of noise online. Millions of posts and articles are cre...
2023-12-11
7 Strategies For Using Pinterest Analytics To Get Better Cam...
Pinterest can be a powerful platform for savvy marketers, offering access t...
2023-11-03
Sentiment Analysis: Understanding Perception for Better Mark...
In our hyper-connected and data-driven world, understanding customers’...
2023-10-04
13 Advanced Social Media Marketing Tactics to Skyrocket Your...
4.8 billion people around the world use social media, making up approximate...
2023-06-16
Product spotlight: Add some magic to your analysis and don’t...
From now on, every quarter, we will provide you with an exclusive recap of ...
2023-06-14
How Social Listening Can Transform Your Social Media Marketi...
In 2023, almost 5 billion people will have used social media. With an incre...
2023-04-19
Social Listening: Harnessing Customer Feedback for Business ...
Modern marketing is full of inscrutable jargon (what’s an AIDA again?), b...
2021-04-20
Social Listening: Definition, Strategies, and Tools
Are you new to social listening? This post tells you everything you need to...
2021-02-19
How Social Listening can Enrich your Clients’ Marketin...
Creating effective marketing campaigns that add value to your client’s br...
2020-12-23
How to Use Social Listening for Influencer Marketing
You’ve probably already invested in a social listening tool, if not befor...
2020-09-18
10 Ways Financial Institutions Can Use Social Listening
As the finance industry is going through a digital transformation, social m...
2020-03-10
How To Use Social Media Analytics To Create The Best Content
We’re living in an era where we can do almost everything online. Some peo...
2019-11-15
Build Your Social Media Crisis Management Plan in 10 Steps
A communications crisis can strike at any time. It could be a faulty produc...
2019-06-25
5 Tips to Increase Engagement With your Brand on Social Medi...
Social media is one of the most, if not the most, effective way to increase...
2019-03-18
Instagram Engagement Report 2019: The more hashtags, the les...
This short post is the last of a series of five in which we share some of t...
2019-03-15
Instagram Engagement Report 2019: Tagging Users Doesn't...
This short post is the fourth of a series of five in which we share some of...
2019-03-13
Instagram Engagement Report 2019: The 19 Most Engaging Hasht...
This short post is the third of a series of five in which we share some of ...
2019-03-11
Instagram Engagement Report 2019: The 19 Most Used Hashtags ...
This short post is the second of a series of five in which we share some of...
2019-02-27
Instagram Engagement Report 2019: What We Learned From 48+ M...
According to recent stats (2019), Instagram is the 5th most populated socia...
2019-02-27
Video Content Gets the Most Engagement on Instagram
We have been preaching this for quite some time now: video is the most effe...
2019-02-07
Super Bowl 2019: 10 Brands That Dominated the Ads
This past Sunday marked the 53rd edition of the highly-anticipated Sup...
2019-01-17
Event Monitoring: 4 Marketing Lessons From #CES2019
Las Vegas’ CES, or Consumer Electric Show, is the biggest event in the wo...
2019-01-08
Market Research: 5 Ways Social Listening Can Help
Market research is critical for all organizations. Whether you’re a new e...
2018-12-26
5 Marketing Lessons Every Retail Brand Should Apply in 2019
November was one of the highest grossing months in terms of revenue for man...
2018-09-24
How to Monitor Your Product Launch: Lessons from #AppleEvent...
Running a product launch can be one of the most stressful times in a market...