From Nano to Mega Influencer: Everything You Need to Know Influencer marketing is a digital trend that continues to rise in popularity among brands and marketing agencies. In fact, reports … Continue reading From Nano to Mega Influencer: Everything You Need to Know Influencer Marketing
What Are “Nano-Influencers” and Why You Should Care Not all brands have yet fully discovered the advantages of working with micro-influencers, while industry innovators are actively collaborating with … Continue reading What Are “Nano-Influencers” and Why You Should Care Content Marketing
Should You Invest in an Agency or an Influencer Marketing Platform? Consumers are growing suspicious about the authenticity of brands they use. According the Edelman Trust Barometer (2018), only 48% of … Continue reading Should You Invest in an Agency or an Influencer Marketing Platform? Agencies
Influencer Marketing vs. Content Marketing: Which Is For You? New year = new marketing goals. This means time to implementea clear-cut marketing strategy that will help drive more conversions … Continue reading Influencer Marketing vs. Content Marketing: Which Is For You? Content Marketing
6 Effective Tips to Engage Brand Advocates It might not look obvious, but every customer service inquiry, message, and complaint – is an engagement with your company. Every … Continue reading 6 Effective Tips to Engage Brand Advocates Influencer Marketing
4 Ways Schools Can Benefit From Social Listening Did you know that marketing and PR professionals working for higher-education institutions face the same challenges regular businesses do? Not … Continue reading 4 Ways Schools Can Benefit From Social Listening Competitive Analysis
Organic Influencer Marketing: 4 Steps to Turn Them Into Brand Advocates Did you know almost 1 in 2 consumers will believe anything an influencer says online? That’s right. According to Nielsen’s Global … Continue reading Organic Influencer Marketing: 4 Steps to Turn Them Into Brand Advocates Influencer Marketing
How to Jumpstart Business Growth with B2B Influencer Marketing Did you know that between 2016 and 2017, searches for the term “influencer marketing” increased 200%? And even before half of … Continue reading How to Jumpstart Business Growth with B2B Influencer Marketing Digital Marketing
Employee Advocacy: How to Turn Your Team into Brand Advocates If there’s one brand that earned a reputation of being masters in social media marketing, it would have to be … Continue reading Employee Advocacy: How to Turn Your Team into Brand Advocates Digital Marketing