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Read all our articles from the category Social Media

Chatbots on Instagram: How to Use Them to Boost Conversions and Sales 2022-06-10

Chatbots on Instagram: How to Use Them to Boost Conversions ...

Before we dive deeper into the perks of chatbots for business, let’s set ...

How to Incorporate Polls into your Social Media Strategy 2022-06-08

How to Incorporate Polls into your Social Media Strategy

So, you’re interested in using polls to drive audience engagement and sho...

Mistakes to Avoid in YouTube Thumbnails Design 2022-06-01

Mistakes to Avoid in YouTube Thumbnails Design

Do you know that 90% of the best-performing YouTube videos have custom thum...

Calculating ROI For Instagram/Facebook Ads 2022-05-11

Calculating ROI For Instagram/Facebook Ads

You put a lot of effort into your social media campaigns. But, how would yo...

10 Tips on Creating Engaging Social Media Content 2022-04-29

10 Tips on Creating Engaging Social Media Content

Social media has become a massive part of our lives. Users share content to...

3 Ways To Successfully Create An Instagram Reel Ad Campaign That Converts 2022-03-02

3 Ways To Successfully Create An Instagram Reel Ad Campaign ...

You may have heard by now that Instagram has added an Instagram Reel Ad fea...

5 Steps to Master Your Instagram Marketing Strategy in 2025 2022-02-16

5 Steps to Master Your Instagram Marketing Strategy in 2025

With 2 billion active Instagram users worldwide and counting, it’s no won...

Think small: Big trends in influencer marketing 2022-01-26

Think small: Big trends in influencer marketing

The new wave of influencer marketing includes employee influencers, nano in...

How to Make the Most of Instagram Stories 2022-01-12

How to Make the Most of Instagram Stories

Over 4.57 billion people use the internet with 500 million of those viewing...

6 Ways to Leverage Social Media for Lead Generation 2021-09-15

6 Ways to Leverage Social Media for Lead Generation

How many leads have you acquired last month? Was it satisfactory? Ummm…ca...

IGTV: What Is It and How Can You Use It? 2021-09-01

IGTV: What Is It and How Can You Use It?

Note: IGTV was removed from Instagram in 2021.Let’s be honest. Social med...

How to strategically manage your social media community lifecycle 2021-08-25

How to strategically manage your social media community life...

Community management is one of the hottest topics in the marketing industry...

5 Ways to Monitor YouTube Personalized Data to Optimize Your Channel’s Performance 2021-08-18

5 Ways to Monitor YouTube Personalized Data to Optimize Your...

If you’ve been on YouTube for at least a year now, then you might have he...

Instagram followers: 10 ways to get real followers and engagement on Instagram 2021-08-11

Instagram followers: 10 ways to get real followers and engag...

Instagram is an incredibly dynamic and fast-growing social media platform. ...

A step-by-step [data-driven] guide to creating stunning Instagram carousels 2021-07-14

A step-by-step [data-driven] guide to creating stunning Inst...

Where did it start for Instagram?  It all started in 2010, when a 27-y...

5 Most Common Mistakes People Make With Instagram Advertising 2021-06-30

5 Most Common Mistakes People Make With Instagram Advertisin...

Entrepreneur Gary Vaynerchuk notably said, “It took thirty-eight year...

How to nail Instagram marketing in 2021? 2021-06-23

How to nail Instagram marketing in 2021?

Instagram has become a massive platform with an audience of over 1.16 billi...

How to Use Instagram Data to Power More Sales 2021-05-12

How to Use Instagram Data to Power More Sales

Don’t let all the hype about emerging new platforms like TikTok and Clubh...

Social Listening: Definition, Strategies, and Tools 2021-04-20

Social Listening: Definition, Strategies, and Tools

Are you new to social listening? This post tells you everything you need to...

How to Choose the Right Influencers for Your Campaign 2021-04-14

How to Choose the Right Influencers for Your Campaign

Follower Count isn’t Everything Let’s start this out with a quiz. Imagi...

5 Great TikTok Hashtags Marketers Can Use for Massive Discoverability 2021-03-17

5 Great TikTok Hashtags Marketers Can Use for Massive Discov...

TikTok was already an important social media platform before COVID-19, but ...

How to increase ROI with Instagram content 2021-01-20

How to increase ROI with Instagram content

Think Instagram is a platform just for Gen Z teens? Perhaps you’re strugg...

How to Get Verified on Instagram and Obtain the Blue Checkmark 2020-11-04

How to Get Verified on Instagram and Obtain the Blue Checkma...

Instagram is so much more than a mere photo-sharing social site. With over ...

5 Common Instagram Marketing Mistakes That Your Competitors Aren’t Making 2020-10-21

5 Common Instagram Marketing Mistakes That Your Competitors ...

It’s easy to feel discouraged when you’ve poured hours into creating th...

How to Unlock the Power of Facebook Lookalike Audiences in 2020 2020-10-06

How to Unlock the Power of Facebook Lookalike Audiences in 2...

Facebook Ads Manager can be an extremely powerful tool when you have a good...

10 Ways Financial Institutions Can Use Social Listening 2020-09-18

10 Ways Financial Institutions Can Use Social Listening

As the finance industry is going through a digital transformation, social m...

How to Run a Successful Instagram Contest 2020-09-17

How to Run a Successful Instagram Contest

Instagram is one of the top-performing social media platforms with over 1 b...

[New Guide] Social Media Management for Financial Institutions 2020-09-08

[New Guide] Social Media Management for Financial Institutio...

Whether they are retail brands, sports teams, libraries or even restaurants...

11 Steps to Creating the Perfect Social Media Marketing Plan 2020-08-26

11 Steps to Creating the Perfect Social Media Marketing Plan

Social media has grown a lot over time and it is continually evolving. For ...

CX in The Age of Social Media 2020-08-05

CX in The Age of Social Media

Have you ever considered how your brand makes your customers feel? The emot...

Best Tips for Improving Social Media SEO 2020-07-29

Best Tips for Improving Social Media SEO

In today’s digital age, social media has become more prevalent than ever ...

COVID-19 Implications For Influencer Marketing 2020-06-23

COVID-19 Implications For Influencer Marketing

Like most things, influencer marketing has been significantly impacted by C...

6 Ways to Utilize Social Media for Financial Institutions 2020-04-21

6 Ways to Utilize Social Media for Financial Institutions

Banks, payment and insurance companies need to appeal to all types of custo...

The Starter Guide to Twitter Marketing for Beginners 2020-04-20

The Starter Guide to Twitter Marketing for Beginners

What is Twitter marketing? Twitter marketing is a digital marketing strateg...

How To Amplify Your Content On Social Media 2020-04-02

How To Amplify Your Content On Social Media

There’s no denying that content is still the king. And that’s why you p...

Influencer Marketing: Is it Really Compatible with SaaS Companies? 2020-03-31

Influencer Marketing: Is it Really Compatible with SaaS Comp...

Influencers are the new cool kids. We see them work every day with the best...

How to Navigate Your Brand Voice in a Time of Social Distancing 2020-03-26

How to Navigate Your Brand Voice in a Time of Social Distanc...

The term ‘business as usual’ doesn’t quite cut it these days. Being i...

The Starter Guide to Instagram Marketing for Beginners 2020-03-23

The Starter Guide to Instagram Marketing for Beginners

Ever since its creation back in 2010, Instagram has been growing exponentia...

Online reviews: How Can SaaS Companies Benefit From Them 2020-03-19

Online reviews: How Can SaaS Companies Benefit From Them

The collaborative aspect of the internet has completely changed the way we ...

3 Actions All SaaS Businesses Should do on Social Media 2020-03-17

3 Actions All SaaS Businesses Should do on Social Media

Social media is a given for most B2C businesses. But what about B2B SaaS co...

15 Reasons Why Innocent Drinks is Crushing the Competition on Social Media 2020-03-05

15 Reasons Why Innocent Drinks is Crushing the Competition o...

Providing an amazing product or service is no longer enough to grow your bu...

4 Simple Ways to Organize Social Media Tasks 2020-03-03

4 Simple Ways to Organize Social Media Tasks

Social media marketing is constantly bringing new challenges and new opport...

Here’s What’s in Mention x HubSpot’s Instagram Engagement Report 2020 2020-02-26

Here’s What’s in Mention x HubSpot’s Instagram Engagement Re...

Instagram is constantly changing. This is why we’ve collected and studied...

8 Steps to Crafting an Advanced Social Media Plan 2020-02-25

8 Steps to Crafting an Advanced Social Media Plan

Marketers usually start the financial year with a social media marketing pl...

75 Key Social Media Statistics Marketers Need to Know in 2025 2020-02-19

75 Key Social Media Statistics Marketers Need to Know in 202...

To build your brand, you need to understand and master the social media pla...

Music Marketing: 7 Perfect Tips for Promoting Your Music on Instagram 2020-02-18

Music Marketing: 7 Perfect Tips for Promoting Your Music on ...

Throughout the last two decades, the music industry has dramatically change...

Social Media Marketing in 2020: Why You Need to Reevaluate Everything 2020-02-04

Social Media Marketing in 2020: Why You Need to Reevaluate E...

Social media marketing is dynamic and requires you to continuously keep upd...

Influencer Marketing: A 5-step Guide for Ecommerce Marketers 2020-01-30

Influencer Marketing: A 5-step Guide for Ecommerce Marketers

Social approval matters! Getting the approval of an influencer on a social ...